Strategy
Smart Home devices—are they really smart?

Smart Home devices—are they really smart?

For the past few years, I have been very interested in setting up our house with smart home technology. To figure out what’s appropriate, I have been reading up on various smart home brands and products that are currently on the market—it seems as if there are new ones popping up every week. A few...
Webby - Peoples Voice Winner

Webby – Peoples Voice Winner

Its official, The Siegel+Gale creative team has won the 2012 webby Peoples Voice award, (School / University) for UArts.edu. Congratulations to my amazing team on a well deserved win. The Webby Awards is the leading international award honoring excellence on the Internet. Established in 1996 during the Web’s infancy, The Webbys is presented by The...
Key strategic ideas for the mobile experience

Key strategic ideas for the mobile experience

Today’s mobile ecosystem is highly competitive and offers many challenges for brands. There is an increasing need to communicate clearly while delivering a cohesive experience across multiple devices. Whether you are a designer, architect, strategist or developer, you probably have great ideas for apps and mobile websites—but making those ideas a reality is a complex...